There is no doubt that the Affordable Care Act (ACA), aka Obamacare, will be a front-burner issue as we progress through campaign prime time. In the toss-up Arkansas Senate race incumbent Mark Pryor (D), a supporter of the national healthcare legislation, just released a new ad that handles the topic in rather unique fashion.
Seated at a kitchen table with his father, former Arkansas US representative, governor, and Sen. David Pryor (D), the current incumbent discusses his successful fight against cancer. In the ad, the senator and his dad outline the family’s battle with their health insurance company to pay for the treatment that ultimately proved life saving.
On the opposite side of the political spectrum, Pryor’s Republican opponent, Rep. Tom Cotton (R-AR-4), has been framing the senator as the deciding vote for enacting the ACA legislation. Since the original bill passed the Senate by only one vote, and the Democrats were unanimous in support, each can be individually credited with being the difference maker. Therefore, we are seeing this theme appear in every Senate Republican challenger race.
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