Tag Archives: Change Research

Alaska Senate: A Re-Emergence

By Jim Ellis

Sarah Palin, former Alaska governor and vice presidential candidate

Aug. 4, 2021 — The Alaska Survey Research firm released a new Alaska Senate poll finding Sen. Lisa Murkowski (R) improving her standing, but an even more drastic potential development has surfaced.

The poll (July 11-21; 947 registered Alaska voters, online) shows Sen. Murkowski posting her best numbers of the year, leading former State Administration Commissioner Kelly Tshibaka (R), 36-27 percent. Tshibaka, already the candidate who the Alaska Republican Party and former President Donald Trump have officially endorsed, was leading the senator in earlier published surveys (Change Research: May 22-25; 1,023 likely Alaska voters, Tshibaka 39-19 percent. Cygnal: released March 29; 500 registered Alaska voters, Tshibaka 34-19 percent).

In the July ASR poll, state Sen. Elvi Gray-Jackson (D-Anchorage) and former Senate nominee Joe Miller (R/Libertarian) trailed the two leaders with 19 and 18 percent, respectively. Under Alaska’s new top-four primary system, all four of these candidates, however, would advance into the general election.

In even better news for Sen. Murkowski, the ASR poll tested her against Tshibaka in a head-to-head match-up and the incumbent would defeat the challenger, 55-45 percent. The bad news for Murkowski is the new Alaska voting system will not allow for such a pairing. Beginning with the 2022 election, all candidates run on a jungle primary ballot in the Aug. 16, 2022, nomination contest and the top four contenders, regardless of percentage attained will advance into the general election. Therefore, testing for a one-on-one ballot test should no longer be applicable in analyzing the Alaska electoral system.

Beyond the poll, a new development could be on the Alaska political horizon. Over the weekend, former Alaska governor and 2008 vice presidential nominee, Sarah Palin, addressed a group of evangelical Christian leaders. Asked if she would run for the Senate, Palin retorted, “if God wants me to run for the US Senate next year, I will.” She then, however, scolded the leaders saying, “I would say you guys better be there for me this time, because a lot of people were not there for me last time.”

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Poll: Murkowski Trailing Badly

By Jim Ellis

Alaska Sen. Lisa Murkowski (R)

June 10, 2010 — A new Alaska statewide political survey suggests that Sen. Lisa Murkowski (R) is in serious danger of losing her coming re-election campaign.

Change Research, polling for the 314 Action Fund, an organization committed to electing more scientists to public office, conducted a study of the Alaska electorate and found incumbent Sen. Murkowski, who is looking to win a fourth full term, (R) faring poorly.

The poll (May 22-25; released June 9; 1,023 likely Alaska voters, online) tested Murkowski against announced Republican opponent Kelly Tshibaka, the former Alaska Commissioner of Administration, Dr. Al Gross, the 2020 Senate Democratic nominee who lost 54-41 percent to Republican incumbent Dan Sullivan, and John Wayne Howe of the Alaska Independence Party.

In 2020, Alaska voters adopted a new ballot procedure initiative that changes the state’s nomination system into a unique “top four” jungle primary. This means the four candidates attracting the most votes in the initial election all advance into the general election.

With Sen. Murkowski having trouble within her own Republican Party, this system prevents her from again facing a closed partisan primary like the one she lost in 2010, since it is difficult to fathom she or any other incumbent failing to even place fourth in a primary election. In the year she lost re-nomination, Sen. Murkowski was able to quickly rebound and win as a write-in general election candidate.

While the top-four system likely helps Sen. Murkowski, the new general election system may not play to her favor. After the top four candidates qualify, the ranked-choice voting system takes effect to decide the general election. This means voters will rank the candidates from 1 through 4.

Once the fourth place finisher is determined, assuming no one has reached 50 percent, those voters who rank the fourth place finisher as number 1 have their ballots retrieved and their second choice is added to the remaining totals. This process continues in rounds until one candidate secures majority support.

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A Wisconsin Senate Struggle:
Sen. Ron Johnson Trailing … Again

By Jim Ellis

Wisconsin Sen. Ron Johnson (R)

April 5, 2021 — Another tough statewide campaign appears to be brewing in the Badger State.
Thomas Nelson is the Outagamie County, Wisconsin, executive (Appleton area) and a former Wisconsin state assembly majority leader who is assessing his chances of challenging Sen. Ron Johnson (R) next year. For his part, Sen. Johnson has not indicated whether he will seek a third term. He has hinted both toward running again and keeping the pledge he made during his first campaign in 2010 to serve only two terms.

Nelson just released the results of an internal Change Research poll that posts him to a four-point 48-44 percent lead over Sen. Johnson. Looking back to the senator’s last election campaign (2016), trailing in a survey is nothing new. It was the repetitive data continually pegging him as trailing that led to the National Republican Senatorial Committee abandoning him as a lost cause until the late polls showed him rebounding with at least a chance to win.

In the end, Johnson defeated former Sen. Russ Feingold (D), 50-47 percent, in one of the most surprising results of campaign year 2016.

Wisconsin is likely the least accurately polled state during the past few elections. In the aforementioned Johnson-Feingold race, a total of 74 surveys were publicly released, and 70 of them showed Sen. Johnson trailing. In the same election year, 33 research studies were placed in the public domain for the presidential race and only the Trafalgar Group, just as the campaign was closing, correctly projected Donald Trump with an edge.

In 2020, a total of 70 presidential polls were released and 66 gave Joe Biden the lead. He did carry the state, but only by 20,682 votes translating into a 0.7 percent margin. The final 20 polls, all conducted after Oct. 1, found President Biden carrying a 7.0 percent average advantage, well beyond the polling margin of error in relation to the final result.

Therefore, with a consistent pattern of underestimating Republican strength, seeing Sen. Johnson trailing by only four points in the early stages of the 2022 campaign suggests his actual standing is likely much better.

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How Sen. Markey Won in the
Massachusetts Primary

(Ed Markey’s Desk ad, 2020; recreated from 1976 ad below)

By Jim Ellis

Sept. 3, 2020 — Sen. Ed Markey’s win over Rep. Joe Kennedy III (D-Newton) is attracting a great deal of media attention in the aftermath of Tuesday’s 55-45 percent Democratic primary election, and it should. In many ways, this was an extraordinary campaign.

Sen. Markey should be credited with running an excellent political effort in that he maximized his advantages and minimized his weaknesses. It also featured bizarre happenings in that the 74-year-old candidate received 71 percent of the 18- to 29-year-old vote against his 39-year-old opponent, and he re-created, virtually word for word, an ad his campaign produced for his first congressional race back in 1976 highlighting an issue that defined his career in the state legislature.

Conversely, Kennedy ran a failing campaign that never got untracked and proved strategically wrong from the outset.

Let’s go back to where this race began in order to set the stage. Kennedy announced his candidacy in October. Polling had already begun in late August, and Change Research released the first public poll of a proposed Markey-Kennedy race (Aug. 23-25, 2019; 80 registered Massachusetts voters) and found Rep. Kennedy leading Sen. Markey, 42-25 percent.

The last poll, conducted exactly a year later from Boston-based Emerson College (Aug. 25-27; 453 likely Massachusetts Democratic primary voters), found Sen. Markey ahead 56-44 percent. Thus, all of the campaign movement favored Markey, and Kennedy was unable to expand outward from his original support base.

What Markey Did Right

Compare Markey’s 2020 ad (top) recreated from his 1976 ad (below):

(Ed Markey’s Desk 1976)

Sen. Markey can count. Understanding that his home county of Middlesex is the largest in the state by far — some 1.58 million people — he returned to his boyhood home in Malden where he based his campaign. His re-created 1976 ad from the first congressional campaign about “Ed Markey’s Desk” was done to emphasize his home roots in the Malden-Melrose area and the surrounding Boston suburbs that comprise the heart of Middlesex County.

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Rep. Omar’s Interesting — And Challenging — Open Minnesota Primary Approaching on Aug. 11

“… We can translate our calls for justice into legislation …” — Rep. Ilhan Omar (D-MN-5) in a recent campaign ad.

By Jim Ellis

Aug. 3, 2020 — In the congressional district where the George Floyd killing that ignited massive demonstrations around the country occurred, Minnesota’s controversial 5th District Congresswoman Ilhan Omar faces a serious Democratic primary challenger in the state’s Aug. 11 primary.

MN-5 Democratic challenger to Rep. Ilhan Omar, Antone Melton-Meaux

There has been political talk and news coverage that Rep. Omar, who has become a national political figure and one of the symbols of the Democratic Party’s leftward lurch, could be threatened in this primary election; there are some outward signs that attorney Antone Melton-Meaux has a chance to deny her re-nomination. On the other hand, the only available published poll finds the congresswoman well ahead suggesting there is little chance she would be defeated.

Melton-Meaux has attracted funding from around the country and raised a huge amount — $3.7 million. Since the district is geographically small and covers the city of Minneapolis with population slivers from two adjoining counties, Ramsey and Anoka, the local media market is very efficient for this contest, and he has been using it extensively. Since Minnesota has an open primary – a state that doesn’t register voters by political party meaning people can vote in the primary of their choice – there are few ad viewers who can’t vote in this primary. Therefore, such a system adds a type of wild-card flavor to the campaign.

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Arizona Polling: Whatever You Want


Best wishes for a Happy 4th of July holiday weekend.
Our daily column will return on Tuesday, July 7.


By Jim Ellis

July 2, 2020 — We saw a polling bonanza released yesterday in the swing battleground state of Arizona and, no matter who you support or what you believe, there is survey data for you.

Arizona Senate candidate, retired astronaut Mark Kelly (D), and Sen. Martha McSally (R)

Three pollsters released results that tested the presidential race and the Arizona Senate contest between retired astronaut Mark Kelly (D) and appointed Sen. Martha McSally (R). The three pollsters, all conducting their surveys within the June 26-29 period, gave us starkly different ballot test conclusions.

Two of the pollsters are from out of state, while one is based in Phoenix and specializes in researching the Arizona electorate. One of the pollsters tested six battleground states as part of their national polling series, including Arizona, but did not disclose the size of the Grand Canyon State respondent cell. This makes analyzing very difficult. The other two firms revealed similar sized Arizona likely voter sampling universes.

The three pollsters were Change Research, Data Orbital, and Gravis Marketing. All have done national work and are published regularly in political blogs and websites as well as being frequently quoted in national news stories.

Despite testing the same electorate during the same time period, we see an 11-point swing in the presidential race, and a 13-point spread among the three survey results for the Senate race.

Change Research was the most bullish for the Democratic candidates, posting former vice president Joe Biden to a 51-44 percent advantage, and an even larger 53-44 percent margin in Kelly’s race.

Conversely, Gravis Marketing produced the most Republican results. They find President Trump holding a 49-45 percent lead and Sen. McSally up by the same point margin, 46-42 percent.

In between is Data Orbital, the local pollster. They find Biden ahead 47-45 percent, and Kelly up by a similar, but not as pronounced, margin as Change Research found, 50-43 percent.
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Polling At Odds

By Jim Ellis

April 24, 2020 — A series of surveys were conducted by several independent pollsters in the most critical states that will likely determine the outcome of the 2020 presidential campaign, and the results are somewhat conflicting.

Largely consistent data comes in polls from three pollsters: Fox News, Ipsos, and Quinnipiac University. They surveyed the electorates in Florida (Quinnipiac), Michigan (Fox News and Ipsos), Pennsylvania (Fox News and Ipsos), and Wisconsin (Ipsos). All of the studies were conducted during the April 15-21 period. The pollsters did not collaborate, each directing their own surveys individually.

The results in all of these states found former vice president Joe Biden leading President Trump, obviously a strong positive sign for Biden since the candidate carrying the preponderance of these particular states will win the national election.

The Biden advantage in each poll ranges from three percentage points (Ipsos in Wisconsin) to eight (Fox News in both Pennsylvania and Michigan; Ipsos in Michigan).

Florida is one of the core states for President Trump, meaning that it’s one of the five most important places that he must carry to win the election. Here, Quinnipiac finds Biden leading the incumbent, 46-42 percent, which is more exaggerated than most current Sunshine State polls. We must also acknowledge that Republicans have been under-polling in Florida during recent elections by approximately two percentage points. If typical Florida political trends continue through this election, we will see a very close final tally.

The Great Lakes states covered in this Update are all in the swing category, and President Trump will have to at least carry one of them to claim a national victory. Conversely, if the President holds his five core states (Arizona, Florida, Georgia, North Carolina, and Texas), then Biden would likely be forced to carry all of the Great Lakes’ swings: Michigan, Pennsylvania, and Wisconsin.

Another research entity is also in the picture, however. Change Research, polling for CNBC (April 17-18; 5,787 likely voters in Arizona, Florida, Michigan, North Carolina, Pennsylvania, and Wisconsin) also tested the critical battleground states just after the other pollsters completed their questioning phase. The CNBC poll, as well, was an independent undertaking and not executed in conjunction with any other research firm.

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South Carolina, Tomorrow

By Jim Ellis

Former vice president, Joe Biden

Feb. 28, 2020 — Former vice president Joe Biden appears on the cusp of winning tomorrow’s South Carolina Democratic primary. His polling has greatly improved, and momentum looks to be on his side.

For more than a year, Biden has enjoyed strong leads in South Carolina but his poor performance in Iowa and New Hampshire, with a slight rebound in Nevada, had caused his Palmetto State margins to tighten. One poll, from Change Research on Feb. 12-14, forecast Biden and Sen. Bernie Sanders (I-VT) lapsing into a tie.

Four closing polls were released yesterday, giving Biden leads of between 4 and 28 points, but it is the former poll that seems to be the anomaly. Change Research (Feb. 23-27; 543 likely South Carolina Democratic primary voters) projects Biden leading Sen. Sanders and billionaire Tom Steyer, 28-24-16 percent, with Sen. Elizabeth Warren (D-MA) lagging behind with a 12 percent preference factor. Under this poll, the top three finishers would qualify for delegate apportionment.

On the other hand, Emerson College (Feb. 26-27; 425 likely South Carolina Democratic primary voters) and Monmouth University (Feb. 23-25; 454 likely South Carolina Democratic primary voters) come much closer to Starboard Communications’ (Feb. 26; 1,102 likely South Carolina Democratic primary voters; online) 28-point spread line.

Starboard projects Biden leading 40-12-11 percent over Steyer and Sanders. Emerson finds him holding a 17-point lead, while Monmouth posts the former VP to a 20-point advantage. Both Emerson and Starboard find Biden touching the 40 percent mark. Biden’s large leads fail to prevent the Change Research and Monmouth polls from projecting that three of the candidates would earn a share of South Carolina’s 54 first-ballot delegate allotment, however.

To estimate a reasonable delegate count, the Monmouth poll finds a 36-16-15 percent spread for Biden, Sanders, and Steyer. If this poll proved most accurate, the delegate split would approximately be 29-13-12, consecutively, assuming the seven congressional district totals turned in similar ratios.

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A Polling Dichotomy for Joe Biden

Former Vice President and 2020 Presidential Candidate, Joe Biden (D)

By Jim Ellis

Oct. 28, 2019 — We covered a series of polls Friday that were projecting former Vice President Joe Biden regaining his early campaign advantage. On closer review, however, it was found that only the small sample polls with a large error factor were yielding the unusual Biden margins. The large sample surveys found a much closer split among the top three candidates: Biden and Sens. Elizabeth Warren (D-MA) and Bernie Sanders (I-VT).

Several new polls were just released during the latter half of the month, all conducted after Oct. 15 with large or statistically acceptable sample sizes, yet the conclusions drawn nationally and in key states were very different.

The following table compares the analyzed polls, which are national, and two each from California and Iowa. Both of the states have unique positions in the Democratic nomination process. Iowa is the first voting state, and thus a trendsetter, while California has the largest contingent of delegates, 416 on the first ballot and 495 when the Super Delegates are added to the total.

The new Quinnipiac University survey released last Thursday (Oct. 17-21; 1,587 US registered voters; 713 likely Democratic primary voters) finds Sen. Warren capturing the national lead, with Biden and Sen. Sanders following. Mayor Pete Buttigieg breaks into double digits in a country-wide poll for the first time since early June.

National Polls Biden Warren Sanders Buttigieg Harris
Q-Poll 21 28 15 10 5
Morning Consult 30 21 18 6 6
Survey USA 32 22 17 5 7

 

Iowa Polls Biden Warren Sanders Buttigieg Harris
Civiqs 12 28 18 20 3
Suffolk 18 17 9 13 3

 

California Biden Warren Sanders Buttigieg Harris
Change Research 19 28 24 9 8
Survey USA 33 18 17 4 8

This result, however, directly conflicts with both the Morning Consult track (Oct. 16-20; 11,521 likely Democratic primary voters; online US) and Survey USA’s most recent national poll (Oct. 15-16; 1,071 US likely Democratic primary voters), both of which report consistent result spreads and a Biden edge.

Inconsistencies are also present in Iowa and California. The new Civiqs/Iowa State University poll (Oct. 18-22; 598 likely Iowa Democratic primary voters) returns the worst numbers for Biden of any poll either nationally or in a state.

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Democratic National Convention Shaping Up to be Historic

By Jim Ellis

Oct. 8, 2019 — At this point, Democratic presidential primary patterns are beginning to reveal themselves.

The February First Four states are becoming a hodgepodge of political strength with both Sens. Elizabeth Warren (D-MA) and/or Bernie Sanders (I-VT) potentially stealing Iowa and New Hampshire away from national front-runner Joe Biden. That means the former vice president may have his back up against the proverbial wall when the campaign streams into Nevada, the third voting state whose caucus participants will convene on Feb. 22. He may well need a victory there, before getting to South Carolina and his southern states political oasis.

As the new Fox News South Carolina Democratic primary poll shows (Sept. 29-Oct. 2; 803 likely South Carolina Democratic primary voters), Biden’s lead is very strong in the Palmetto State at 41-12-10 percent over Sens. Warren and Sanders, respectively. These numbers are commensurate with his standing in other recently polled southern domains.

But new data coming from delegate-rich states that are not frequently polled give us a further perspective about just how the nomination drama might unfold.

Four new state surveys were released at the end of last week with clear separation only detected in Arizona. Data coming from California and Ohio show dead heats among the three major candidates. Additionally, the latest Wisconsin poll gives Biden only a small lead.

The first three states in this group will vote in March, on Super Tuesday (March 3, California), March 10 (Ohio), and March 17 (Arizona). The fourth state’s electorate, Wisconsin, will cast their ballots on April 7.

Change Research (Oct. 27-28; 396 likely Arizona Democratic primary voters) finds that Arizona is polling as one of the ex-vice president’s weakest states and the only one that shows a relatively competitive four-way race. The Change results finds Sen. Warren claiming a significant lead with 35 percent support, ahead of Sen. Sanders’ 19 percent, Biden’s 15 percent, with South Bend Mayor Pete Buttigieg making a viable appearance with 13 percent preference.

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