Tag Archives: Illinois

Follow the Money

By Jim Ellis

Oct. 4, 2016 — The Wesleyan Media Project released their campaign advertising study for the 2016 election cycle and, focusing on their Senate data that Kantar Media/CMAG compiled, the information gives us strong clues as to which races are the most important to each party. The report also provides clues as to which media campaigns and strategies are working and those that are lacking.

The study tracked ads run in 20 states featuring Senate general election campaigns, from a high of 18,265 ads aired (Pennsylvania) to a low of 18 (Kansas). The tested period spanned from Aug. 19 to Sept. 15. In the 20 states, an aggregate of 104,522 ads aired in the various markets. Those backing Republican candidates or opposing Democratic contenders accounted for approximately 53 percent of the total study period buy.

Though Pennsylvanians have seen the greatest number of Senate ads, the most money spent during the period was in New Hampshire ($16.9 million). This is because the overwhelming number of ads purchased was in the expensive Boston media market.

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New State Data

By Jim Ellis

Sept. 26, 2016 — While the national polls continue to yield a basic tie between Hillary Clinton and Donald Trump, the state totals are the real determining factor and we have significant new data from key targets this week.

To re-cap, if the election were today it appears Clinton would win possibly with as few as 272 Electoral Votes as compared to Trump’s 266. The latter’s coalition would include the states of Florida, Ohio, Iowa, and Nevada along with the 2nd Congressional District of Maine all converting from the 2012 electoral map. Most polls suggest that Trump is currently leading or has a strong chance of winning these entities on Election Day.

Florida, arguably the most important swing state, reported two very different polls this past week. The latest, from Suffolk University (Sept. 19-21; 500 likely Florida voters), finds Trump leading by a single point, 44-43 percent. But, earlier in the week, Florida’s St. Leo University released a survey (Sept. 10-15; 502 Florida adults) that projects Clinton holding a significant 49-44 percent Sunshine State advantage.

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Senate Trends

By Jim Ellis

Aug. 24, 2016 — While national pollsters are detecting a tightening presidential race, the US Senate campaigns are also beginning to reveal some potentially defining trends.

Safe Republicans & Democrats

Of the 34 in-cycle US Senate campaigns currently underway in 2016, half of them are in the safe category and won’t change. Nine Republican senators and eight Democrats are assured of re-election:

Republican senators: Shelby (AL), Murkowski (AK), Crapo (ID), Moran (KS), Hoeven (ND), Lankford (OK), Scott (SC), Thune (SD), Lee (UT)

Democrat sentors: California (Open Boxer), Maryland (Open Mikulski); Blumenthal (CT), Schatz (HI), Schumer (NY), Wyden (OR), Leahy (VT), Murray (WA)
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House in Flux?

By Jim Ellis

Aug. 22, 2016 — Several analysis articles have appeared in the last few days indicating that the House majority might well be in play for the Democrats. Is this reality, wishful thinking, or just a partisan rhetorical ploy to engage the party base?

To re-cap, the Republicans have their largest House majority since the 1928 election, currently standing at 247-R to 186-D, with two Democratic vacancies. In order for the Democrats to secure even a one-seat majority, they would have to re-elect incumbents and candidates in all 188 of their current districts and then convert 30 Republican positions.

Initially, not all 188 Democratic seats are secure. In fact, at least one is surely coming the GOP’s way. After the court-mandated mid-decade redistricting operation in Florida, the 2nd District became a virtual Republican gimme seat. Freshman Rep. Gwen Graham (D-Tallahassee) choosing not to seek re-election guarantees a Republican victory.

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Senate Trends

By Jim Ellis

Aug. 15, 2016 — A plethora of new swing state Senate polls have been conducted and already released in August, and both parties are getting some good news in specific races.

The two states ripe for electing a senator from a different party are Illinois and Wisconsin. Such has been known for the better part of a year, and the latest polls are no exception to the developing trends.

Illinois Senate Democratic nominee Tammy Duckworth (D-IL-8) released her internal Normington Petts research firm poll (Aug. 1-4; 800 likely Illinois general election voters) projecting a 44-37 percent Duckworth lead over Sen. Mark Kirk (R). Marquette University Law School, again polling the Wisconsin electorate (Aug. 4-7; 805 registered Wisconsin voters) as they have done regularly since the 2012 election, finds former Sen. Russ Feingold (D) topping incumbent Ron Johnson (R), 53-42 percent. This result swings a net of six points in Feingold’s favor when compared to the institution’s July survey. At that time, Feingold led 49-44 percent.

All the key Republican defense battleground states reported new August numbers. The good news for Democrats comes in Pennsylvania where challenger Katie McGinty (D) made a significant gain on Sen. Pat Toomey (R), to the point where several polls find her building a small lead.

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