Daily Archives: September 22, 2015

Different Methodologies,
Same Result

Sept. 22, 2015 — Two national media polls were released this weekend. Though the methodologies employed in each survey were very different, both arrived at remarkably similar conclusions.

NBC News ran an online survey and CNN/ORC conducted one of their regular research studies of the post-debate national Republican electorate. The two found confirmation of what was developing before the debate – the trio of never-elected Republicans: Donald Trump, Dr. Ben Carson, and businesswoman Carly Fiorina attracting more than bare majority support – also happening after the forum.

According to NBC Online, 54 percent of the GOP primary voting sample chose one of the non-politicians. The top elected or former elected official, former Florida Gov. Jeb Bush, scored a mere eight percent. CNN/ORC reported a similar finding: 53 percent, with one elected official, Florida Sen. Marco Rubio, actually breaking into double-digits at 11 percent.

NBC developed their 5,113 person polling sample with SurveyMonkey on Sep. 16-18, from a pool of more than the three million people who answer SurveyMonkey questions each day. The NBC officials classify this as a “non-probability survey” that was demographically weighted with data from the Census Bureau’s American Community Survey. Of the 5,113 adult sample, 2,070 are registered or self-identified Republican voters. The reported GOP segment ballot test responses follow:

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